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AI For Keyword Research and Optimization: A Best Friend’s Guide

CzaCza Updated on: November 20, 2024 Artificial Intelligence 5 Min Read
AI For Keyword Research and Optimization

Still doing manual keyword research to optimize your blog? Well, that’s a lot of work and so tiring!

Worries no more! With AI, keyword research is as easy as counting 1,2,3. Keyword research can be done within a few minutes.

So, join us in uncovering the secret of AI for keyword research and optimization and like me, I’m sure you’ll be surprised.

Table Of Contents
  1. Overview to Keyword Research and Optimization
    • What is Keyword Research?
    • Why Optimization is Important?
  2. How to Conduct Keyword Research and Optimization
    • Keyword Research and Optimization in WordPress with GetGenie
      • Step 1: Start with Blog Wizard Feature
    • Step 2: Generate Keywords Ideas
    • Keyword Research and Optimization Through GetGenie Playground
      • Step1: Login to GetGenie Playground
      • Step 2: Start a New Document
      • Step 3: Analyze your Focus Keyword
  3. How to Optimize Content
  4. FAQs: AI For Keyword Research and Optimization
  5. Conclusion

Overview to Keyword Research and Optimization

Let us first define what keyword research and optimization are. 

What is Keyword Research?

Keyword research is the process of finding the most searched words or phrases people use online to find information, services, or products. These keywords are important to optimize your website through blogs. These help ensure that your website appears in the front page in the search engine results (SERPs).

Why Optimization is Important?

Keyword optimization is significant for some reasons:

👍 Improved SERP: Adding relevant keywords to content promotes high search engine rankings contributing to more organic traffic.

👍 Increased brand awareness: Using relevant keywords contributes to higher chances of being found by the searchers.

👍 Improved traffic: Higher search engines rankings ensure more traffic to websites.

👍 Better conversion rate: Highly optimized content attracts visitors and guides the visitors to the sales funnel.

👍 Better user experience: Ensures that your content is relevant to the search intent.

How to Conduct Keyword Research and Optimization

Now, let’s start with the actual process of keyword research and optimization with the use of AI. And speaking of AI, of course you should have the best AI plugin.

In this blog, we’ll introduce you to one of the best AI-driven SEO tools available in the market — GetGenie.

So, why choose GetGenie among the AI SEO automation tools?

⚡Provides AI-based keyword analysis and picks relevant keywords.

⚡Utilize trend data, search volume, competitiveness, CPC, and untapped keywords from Google.

⚡Offers an AI-powered content optimization through the data gathered from keywords research.

⚡Can be used in both WordPress and GetGenie playground.

How to get started with GetGenie?

To get started with GetGenie, make sure to follow the ff:

  • Search the plugin from the WordPress plugin repository
  • Install and claim your GetGenie license to activate the plugin.

For a detailed step on how to get started with GetGenie, click here!

Installing GetGenie

Keyword Research and Optimization in WordPress with GetGenie

If you are running a WordPress website, these steps are tailored for you:

Step 1: Start with Blog Wizard Feature

In your WordPress dashboard, go to Post and open a new post. At the top of your screen, you will see the “WRITE FOR ME”. Click on that and select the Blog Wizard template. 

Blog wizard Template of GetGenie

Step 2: Generate Keywords Ideas

GetGenie will suggest a wide range of related keywords and phrases based on your input. Enter your focus keyword and set the SEO mode. Then, choose the target region. Lastly, click on the “ANALYZE KEYWORD”.

Analyzing Keyword

A few seconds later, the outcome will be displayed. You can view the search volume, competition, as well as the CPC of the focus keyword. You’ll also see the search volume in the previous month, the average 12 month search volume as well as the highest and lowest search volume.

Keyword Analysis

If you scroll down, you will find the search volume trend and the Google trend.

search volume trend and the Google trend

Additionally, GetGenie will provide you AI keyword suggestions to your focus keyword.

AI keyword suggestions

What’s more?

GetGenie also offers competitor analysis which will help you

Keyword Research and Optimization Through GetGenie Playground

Another method of utilizing the amazing feature of GetGenie is through its playground. This means that you don’t have to install it in your WordPress website or it’s suitable when you’re not running a website.

Step1: Login to GetGenie Playground

Open GetGenie playground and enter your credentials to login.

GetGenie Playground

At the top, you’ll find the Playground. Click that to get started with your keyword research.

Keyword Research with Genie Playground

Step 2: Start a New Document

After you click the Playground, you will be directed to a page. Select “New Document” and name it. 

Keyword research in the playground

You’ll be directed to the default template which is “Blog Wizard.” Enter your focus keyword, choose the language, enable the SEO mode and select the region of your focus keyword.

Using Blog Wizard through Playground

Step 3: Analyze your Focus Keyword

Click on the “Analyze Keyword” and wait a few seconds to see the results.

Keyword Analysis through Playground

And that is how keyword research is so easy with GetGenie!

How to Optimize Content

In this section, we’ll teach how you can optimize your content, but of course with the use of GetGenie.

Start by creating a new post using the Blog Wizard template of GetGenie. Click on the “Write For Me” at the top of your screen.

Generating Content through Blog Wizard

Enter your keyword, enable SEO mode, set your creativity level, and specify the maximum results you wish GetGenie to give you. You can also add a context of your blog post so that Genie knows a little brief of your topic. 

Setting up parameters for content generation

Then, click on the “Analyze Keyword” button. You will find the search volume, the level of competition as well as the CPC of your keyword. Go to the “Competitor” tab and fetch the data of your competitors. 

Fetching data of competitors

Let Genie generate the title of your blog post by clicking on the “Generate Title” button. Click on the generated title and click next to generate your blog intro.

Generating title post

Choose the best intro that best represents your brand and click next to generate your blogpost outline.

Selecting AI generated title post

Genie will provide you with the best sub-headings to structure your blog post. Check the box of the sub-titles you want to include in your outline and click next.

Generating post outline

Now, you have 2 options to generate your entire blog — Customized Content and One-click Blog.

Generating entire blog post - Customized Content or One-click Blog feature

In this tutorial, we’ll be using the one-click blog feature so that you can have your entire blog post in a few seconds with the content score.

Generated blog post with predictive scoring

Then, click on the score to pull the data of the content score. Now, to improve your score, follow the recommendation for these metrics:

  • Number of Headings
  • NLP Percentage
  • Images
  • Image Alt Text
  • Internal Links
Content score feature of GetGenie

It’s best if you go to the competitor tab and enable the SERP Visualizer to understand how your competitors are ranked. You will know how the competitors perform at these metrics:

  • Word Count
  • Headings
  • Images
  • Internal Links
  • External Links
GetGenie SERP Visualizer

Now, to improve your NLP percentage, you can make use of the suggested NLP keywords. 

 suggested NLP keywords

In the competitor tab, enable the H2H Comparison feature so that you will know what keywords you should add in your content and how to properly use them. You will notice that there’s a H2H heatmap of the keywords.

  1. Google ranking of the competitors for the specific keyword (the first keyword in the heatmap)..
  2. Expected number of keywords to appear in your content.
  3. Indicates how you often used the keywords in your content. 
GetGenie H2H comparison feature

To identify the keywords that you should add in your content, look for the keywords that have zero value. These mean that they’re not being used in your content. Moreover, you may adjust the other keywords how often they appear in your content. You can refer to their color indicator:

  • Red – overused keywords
  • Green – within the recommended range
  • Yellow – underused keywords

FAQs: AI For Keyword Research and Optimization

Can AI replace human keyword research?

While AI can significantly enhance the keyword research process, human expertise is still valuable for understanding nuances and context.

How frequently should my keyword strategy be updated?

It’s recommended to review and update your keyword strategy regularly, as search engine algorithms and user behavior can change over time.

Are there any limitations to AI-powered keyword tools?

AI tools can be limited by the quality and quantity of data they have access to. They must be used in combination with other research techniques.

Conclusion

AI has indeed changed the game in keyword research and optimization, from manual research that takes much of time into a few clicks within a few seconds. So, if you want to save time and effort to optimize your content and improve your SEO effort, put your trust in GetGenie — your AI in SEO strategy.

Remember, though AI is a trusted way to effortless SEO effort and drive greater traffic to your website, the key is to test the AI until you find the right one for you.

Try GetGenie Now!
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